Search Engine Marketing (SEM) is a set of online marketing methods to increase the visibility of a website in search engine results pages (SERPs) to convert visitors to customers.
Digital Marketing Might Be the Answer to Survive a Recession
Digital marketing has transformed in this last decade. Earlier, people cut their ad spending budget because of the dropped sales and low revenues. Today, the focus has been shifted completely toward digital marketing. Here’s how digital marketing can help businesses survive a recession.