Social media marketing allows visitors to get engaged in news, videos, photos and other information instantly. As more social media websites gain more popularity, the size of the traffic and the number of visitors create huge benefits for website owners.
Pay Per Click (PPC) is an online advertising method that allows for websites and products to show in top positions in search engines such as Google, Bing, and Yahoo. PPC model is worked based on a fee for each click for the related keywords for the advertisers.
Web analytics is the process of collecting information and understanding a website’s visitors’ behavior by tracking their activities and predicting their future activities as well as website performance.
Website usability means how easy it is for visitors to use a website. KISS (Keep It Simple, Stupid) principle is a new standard for designing a new website. The website navigation should be very easy for visitors’ interactions.
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